Florida boss called Hurricane Ian ‘nothing burger’ – urged staff to keep working: reports

A Clearwater, Fla. CEO is in hot water after trying to rally his employees to stay at work for Hurricane Ianwhich she downplayed as likely to be a “nothing burger”, according to The Washington Post.

“It’s not going to be that bad,” Joy Gendusa, CEO of PostcardMania, told workers gathered in a conference room on Monday to watch her address them remotely from the passenger seat of a car. “Obviously it’s of the utmost importance that you feel safe and comfortable, but I honestly want to keep delivering and I want to have a great end of term,” Gendusa said in the video, a reported the Post.

Gendusa also shared that she has lived in the area for more than 30 years and in her opinion the media has always overestimated the severity of the coming storms, according to the newspaper.

As she spoke, The governor of Florida had warned of “significant risk of life-threatening storm surge, hurricane-force winds and heavy rain” by the middle of the week.

PostcardMania did not immediately respond to a request for comment.

Posted by PostcardMania on Tuesday September 27th, 2022

Hours after it was first reported Twitter by Labor writer Jonah Furman, Gendusa faced an outpouring of critical comments on social media, and his company announced on Tuesday that its offices would be closed on Wednesday and Thursday.

Posted by PostcardMania on Tuesday September 27th, 2022

But management then told workers they would still have to work a full 40-hour week, including making up for time lost due to power outages. After it sparked further outrage online, the company said it would give its employees paid time off, according to the Tampa Bay Times.

Gendusa on Wednesday issued an apology to workers who “felt it seemed insensitive,” according to an internal email provided by Jessica Lalau, director of marketing and communications for PostcardMania, the Tampa Bay Times reported.

Gendusa founded the marketing agency in 1998 and employs more than 320 people in the Tampa Bay area. The company produces millions of postcards each week and advertises online through Google and Facebook, according to its site.

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